My Story

Quick Facts

Name: Jennifer Martinez

Hometown: Santa Fe, NM

Current Town: Shoreline, WA

Education: B.A in Humanities from the College of Santa Fe and an M.A. Educational Leadership from the University of New Mexico

Favorite Color: Purple

You should also know: I love trees, water, painting, and whimsy. You will see all of these things represented in the work we do together in one way or another.

How I got here…

I grew up on the outskirts of Santa Fe, NM. It was a privilege to have so much space around me, and I took full advantage of it. As a child, I spent much of my time outdoors. If I wasn’t cracking open rocks or climbing trees, I was in the arroyo (dried riverbed) behind my house, lying on the sandy bank, staring up at the teal blue sky while the sun warmed my body. It was there that I did much of my thinking, often about possibilities—possibilities for myself, my family, my community, and for all of us living interconnected in this world. It was where I contemplated the world and what I could contribute to it. 

My parents instilled in me from a young age the importance of giving back and supporting the community, modeling this behavior themselves. As I grew older and spent less time in the arroyo and more time navigating the ups and downs of life, I began to realize that we never truly know what’s possible until it happens. By nature, I’m a planner who likes to be prepared, but as life threw unexpected challenges my way, I learned to adapt. At 22, I experienced a miscarriage, and that same year, my mother was diagnosed with breast cancer. During that difficult time, I searched for ways to cope. Writing, along with running, painting, and photography, helped me through that period and many other significant moments and losses in my life.

While navigating these life events, I also pursued a community-based career. I earned my degrees in non-traditional ways and used them to work in education and community organizations. I’ve had the opportunity to lead community engagement efforts, design educational content, teach in the classroom, coach individuals, and create and facilitate professional development for families, educators, and community members.

Now, I am ready to bring all these experiences together to support my neighbors and communities beyond. I’ve always used my talents to benefit other entities and organizations, but I am now ready to apply that work to a business I can grow and run with my own principles and passion.